About Us

In 1995, in the founders of Mr. Wang Debo and Mr. Wang Delong established Shacheng Tianwang Hardware Factory under tacit agreement the first step of the brand.
 

Innovated and upgraded from 2000, and then started to develop production handles. After 5 years of industry precipitation, it has withstood the test of the market and maintained its hole in the market Inspect, explore and innovate, devoting the original intention and enthusiasm of hardware people. In 2002 We registered another 1 million US dollars to set up Hua Yili Company, the production base is located in Binhai In the park, 15 mu of land will be acquired.
 

In 2004, we kept our feet on the ground, planned step by step, completed the factory building, started large-scale production, deeply cultivated products, and devoted ourselves to exploring on the road of hardware development. We believe that God rewards those who work hard, and the brand development will be carried out in a good direction and in an orderly manner.

In 2007, the establishment of Rifeng Company, Mr. Wang Delong served as chairman, the company's future is selected with determination and resilience, diligence and direction development, deepen the focus theory from a strategic perspective, from the project, category, product three at a large level. We are devoted to the professional production of handle hardware.

In 2008, began to vigorously promote the marketing channel and industrial customer channel layout. Channel empowerment is an important part of the industrial chain, and the system is continuously adjusted and improved. New thinking in corporate image, promotion strategy and other sales models. We also had the first successful patent application in 2012.

In 2015, through the IS09000 quality system certification, Laidi established the design team, began to drive brand value through design, from manufacturing to intelligent manufacturing. From image innovation to product iteration, the layout is deeply cultivated with excellent strategic vision. Insight into the beautiful tension of the LEADING brand.

In 2017, the company's registered capital was changed, and the original Rifeng company was changed to registration Zhejiang Laidi Technology Co., Ltd. with a capital of 10 million yuan, from technical research to service upgrade, develop product lines, expand to custom hardware throughout the house, door locks, cloakrooms home improvement engineering hardware. And in 2018, the party branch was established.